{"product_id":"torre-velasca-milan-miniature-concrete-model","title":"Torre Velasca, Milan","description":"\u003ch2 data-start=\"196\" data-end=\"305\"\u003e\n\u003cstrong\u003eTorre Velasca, Milan - \u003c\/strong\u003e\u003cstrong\u003eMiniature Concrete Model 082 \u003cbr\u003e\u003c\/strong\u003e\u003cem data-end=\"336\" data-start=\"289\"\u003eHand-cast in fine concrete. Shaped by memory.\u003c\/em\u003e\u003cbr data-end=\"290\" data-start=\"287\"\u003e\u003cem data-end=\"337\" data-start=\"290\"\u003e\u003c\/em\u003e\n\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eSome buildings transform a skyline, then refuse to leave your mind. \u003c\/span\u003e\u003cspan\u003eTorre Velasca is one of Milan’s most unforgettable forms.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRising above Piazza Velasca in the historic centre, this 1950s tower by BBPR was opened in 1958.\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eIts famous “mushroom” silhouette is not a gimmick. The upper floors flare out over a narrower shaft, echoing Lombard medieval towers and fortifications, reinterpreted through post-war modernism.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePart office building, part apartments, it has long been debated, defended, photographed, and used as a marker of the moment Milan stepped into a new architectural era while still talking to its past.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eI love Torre Velasca for the way it holds weight above the street, with those braced supports and deep shadows beneath the overhang. Translating that into a miniature meant getting the stance right: the narrow body, the sudden flare, and the rhythm of openings that makes the tower feel both severe and strangely familiar. I iterated the proportions carefully so the finished cast still reads as a confident Milan landmark from every angle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA small cast of a tower that keeps the city’s old and new in the same frame.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1072\" data-end=\"1282\"\u003e\u003cstrong data-start=\"1072\" data-end=\"1084\"\u003eFeatures\u003c\/strong\u003e\u003cbr data-start=\"1084\" data-end=\"1087\"\u003e• Solid cast concrete, individually hand-poured\u003cbr\u003e• 10\u003cspan\u003ecm high, 4.5cm wide, 4.5cm deep (approx)\u003c\/span\u003e\u003cbr data-start=\"1138\" data-end=\"1141\"\u003e• Laser-etched cork base with building name\u003cbr data-start=\"1184\" data-end=\"1187\"\u003e• Comes gift-boxed for the perfect concrete gift\u003cbr data-start=\"1235\" data-end=\"1238\"\u003e• Designed, modelled, and finished in the UK\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor architects, Milan locals, design travellers, and Brutalism lovers who collect places through buildings. It sits on your desk or shelf like a skyline keepsake, bringing back the feeling of turning a corner in the historic centre and seeing that top-heavy crown against the light.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003cem data-start=\"1491\" data-end=\"1534\"\u003e15% off when you order two or more models\u003cbr\u003e\u003c\/em\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch4\u003e\u003cem data-start=\"1542\" data-end=\"1620\"\u003eEU customers: please order via my \u003ca rel=\"noopener\" title=\"Velasca- miniature concrete model\" href=\"https:\/\/www.etsy.com\/uk\/listing\/4493498364\/torre-velasca-milan-miniature-concrete\" target=\"_blank\"\u003eEtsy shop\u003c\/a\u003e due to customs regulations\u003c\/em\u003e\u003c\/h4\u003e\n\u003cp data-start=\"1072\" data-end=\"1282\"\u003e \u003c\/p\u003e\n\u003ch2 data-start=\"1779\" data-end=\"1803\"\u003eBuilding Information\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLocation\u003c\/strong\u003e: Milan, Italy\u003cspan class=\"Apple-converted-space\"\u003e \u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eArchitect\u003c\/strong\u003e: BBPR (Banfi, Belgiojoso, Peressutti, Rogers)\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eCompleted\u003c\/strong\u003e: 1958\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eStatus\u003c\/strong\u003e: Recent restoration and re-opening, historically protected\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eBrief\u003c\/strong\u003e \u003cstrong\u003eOverview\u003c\/strong\u003e:\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eDesigned in the post-war rebuilding era, Torre Velasca became a defining BBPR project and a rare modern vertical landmark in Milan’s historic skyline. Its widened upper section and braced structure reinterpret local medieval tower forms through modern construction, creating a building that still sparks strong opinions and deep affection in equal measure.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1981\" data-end=\"2348\"\u003e\u003cstrong\u003eALL EU ORDERS \u003c\/strong\u003eprocessed through our Etsy Store \u003ca rel=\"noopener\" title=\"Velasca - miniature concrete model\" href=\"https:\/\/www.etsy.com\/uk\/listing\/4493498364\/torre-velasca-milan-miniature-concrete\" target=\"_blank\"\u003e\u003cstrong\u003eHERE\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eMy concrete sculptures are individually hand cast in solid concrete. This means that each piece will have distinctive markings and minor blemishes due to air bubbles in the concrete. This is a natural part of the material and will mean that no two pieces are ever exactly the same.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShipping:\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eI aim to make and ship your artwork within 30 days. If you require your order by a specific date before this please let me know.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan color=\"#000000\"\u003e\u003cspan face=\"Helvetica Neue, Helvetica, Arial, sans-serif\"\u003e\u003cspan size=\"3\"\u003e\u003cspan\u003eExpress shipping options at checkout for additional costs\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Spaceplay","offers":[{"title":"Default Title","offer_id":55538032148856,"sku":"MINI_082","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/2867\/4157\/files\/01-82-TORREVELASCA-_concrete-brutalist-model.webp?v=1780915361","url":"https:\/\/space-play.co.uk\/products\/torre-velasca-milan-miniature-concrete-model","provider":"Spaceplay","version":"1.0","type":"link"}