Alpha Tower, Birmingham

£40.00

Alpha Tower, Birmingham

1 reviews

A modernist icon, finely detailed in concrete by Spaceplay.

Alpha Tower, Birmingham

Name: Alpha Tower, Birmingham
Brand: Spaceplay
SKU: MINI_010
Price: 40.00 GBP
Availability: InStock

£40.00

Solid Cast-Concrete Miniature Model
Size: 9cm high, 7 cm wide, 4cm deep
Scale: 1:1100 (approx)

BUY TWO OR MORE MODELS AND GET 15% OFF

Keep your own Birmingham story close with a solid concrete model. Whether you looked up at Alpha Tower in passing or watched it glow at dusk, honour its quiet poise.

Made to order and shipped within 30 days

Designed and made in my UK studio

Comes gift-boxed for the perfect concrete gift

Express processing available for UK orders

Shipping

All Spaceplay models are made to order and are usually made and posted within 30 days.

All orders are sent using a tracked postal service, and you’ll receive tracking details once your model has been posted.

UK orders usually arrive within 3 working days after posting. International orders usually arrive within 8 working days after posting, although customs and local postal services can sometimes cause delays.

If you need your order for a specific date, please let me know before ordering and I’ll do my best to help.

UK customers can also select Express Shipping at checkout to have their model made and posted within 8 days.

Returns

You can return unused and undamaged items within 30 days of delivery for a refund, excluding return postage costs.

If your model arrives damaged, faulty, or incorrect, please email me within 14 days of delivery with your order number and photos of the issue. I’ll arrange a free replacement to be made and posted to you.

For EU orders Click Here

Building Information

Location: Birmingham, UK
Architect: George Marsh (Richard Seifert & Partners)
Completed: 1973
Status: Grade II listed, office use
Brief Overview:
Alpha Tower stands at 28 storeys and is one of Birmingham’s tallest and most distinctive post-war towers. Designed by George Marsh of Seifert & Partners, it features a sculpted concrete form with subtle tapering and crisp verticality. Originally built for ATV television studios, it is now a protected landmark and an example of restrained, confident modernism in the city’s evolving skyline.

Making my concrete model

Some buildings carry a kind of quiet elegance, they are sharp, simple, and unshakably confident. Alpha Tower is like that. Rising cleanly within the centre of Birmingham, UK, its crisp white concrete and vertical window bands give it a rhythm that feels both modern and timeless. Completed in the early 1970s, it remains one of the city’s most refined post-war high-rises.

This one meant a lot to get right. I grew up seeing it and knowing it before I even knew what it was. The subtle angles, the tapering shape, the way the light moves across its surface… none of that was loud, but all of it mattered. In miniature, those small things became everything.

This model holds that memory. A slender fragment of the city's old skyline, cast in solid form.

Alpha Tower, Birmingham

If you prefer quiet confidence to spectacle, the Alpha Tower miniature concrete model is your kind of building. George Marsh designed this 28-storey tower for Richard Seifert & Partners in 1973, originally for ATV's television studios. Its slim, subtly tapering slab is now a Grade II listed landmark of Birmingham modernism. This concrete model of Alpha Tower stands 9cm tall, an elegant concrete sculpture for a desk, shelf or studio table. It's for people who worked in the old ATV Centre, Birmingham locals, architects and admirers of Brutalist architecture, and it makes a refined gift for an architect. Pair it with Centre City Tower for two
Seifert towers from one city. Hand-cast in solid concrete, it carries the weight and texture of the material, with marks that make each one unique.